Short-form video has become one of the most powerful tools for small businesses and personal brands looking to grow their audience, engage followers and drive results. With Instagram Reels, TikTok and YouTube Shorts dominating the space, choosing the right platform can feel overwhelming. Each has unique strengths and appeals to different types of audiences. So, […]
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Social media is one of the most powerful tools for growing a small business, building a personal brand and positioning yourself as a thought leader. However, many entrepreneurs fall into the trap of believing outdated or misleading myths about social media marketing. These misconceptions can lead to wasted time, frustration and missed opportunities. To help […]
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Managing social media effectively can feel overwhelming, especially for small business owners, personal brands and thought leaders who are juggling multiple responsibilities. Instead of trying to do everything, applying the 80/20 rule — also known as the Pareto Principle — can help you focus on the most impactful activities. This principle suggests that 80% of […]
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Hello,
I'm Véronique,
Your New CMO.
I help entrepreneurs define their social media stories, elevate their brands and deliver greater impact.
Whether your end goal is to grow your business to scale or spend more time doing what you love, I'll partner with you to help you accomplish it.
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